Culture Stevie Morrison Culture Stevie Morrison

Turning Inward: The Evolution of the Wolverine Brand

The Wolverine Publishing team is made up of authors, local experts, designers, publishers, photographers, editors, and more. What do we have in common? We’re all outdoor enthusiasts, and guidebooks take up a good portion of our bookcases. We’re driven to produce exceptional guidebooks that inspire adventure and bring people together. Read on to learn what we're all about.

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Places Cari Kaplan Places Cari Kaplan

The Forgotten Coast: A Rock Climbing Road Trip Guide to Northern California

Northern California is known for giant redwoods, dank buds, and Bigfoot, but is also home to unique rock climbing. From blue-gold limestone walls, to beach bouldering, to overhanging jug hauls above the ocean waves, there is something for everyone in this quiet part of California. The 5 to 7 hour drive from population centers may be less-than-convenient, but you will be rewarded with a refreshing lack of crowds and great rock.

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Culture Jeff Achey Culture Jeff Achey

One for All

Wolverine has been attentively listening to the national conversation about racial and gender inclusivity in climbing, and to the problem of offensive route names. If you’ve been following, and noticed that we’ve been silent, it’s because there has been a lot to absorb and learn.

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